Pay Per Click advertising with Google AdWords is one of the most cost effective ways to
promote your business and sell your products and services that exists today.
Commonly known as "Pay Per Click" (PPC), "Cost Per Click" (CPC) or "Sponsored Links",
you pay Google only when a potential customer visits your website after clicking on your advertisement.
Generating "qualified traffic" for your web site is a combination of
the three key factors in Google AdWords. The Google AdWords formula:
Keywords + Ad Copy + Landing Page relevance = Quality Score.
Keywords providing quality leads need to be "appropriate" keywords. Not high volume "generic
keywords" but 2, 3 and maybe more even more targeted phrases.
Ad Copy needs multiple elements to attract and persuade an ad viewer
to click on an ad. This creates the "Click Through Rate" (CTR) that influences
your ad position and cost.
Landing Page relevance means your website page that is most appropriate for that set of keywords and ad copy,
not just the homepage of your site, but one specific to the keywords and designed to entice customers to contact you.
It is your keyword strategy, ad copy text and landing page relevance that determines the volume and quality
of your Google AdWords traffic, and thus the effectiveness of your pay per click marketing.
Benefits of Google AdWords:
- Advertise your business to people specifically searching on Google for your services or products.
- Pay only when someone clicks on one of your Ads.
- Set your own daily spend or monthly budget. The amount you spend is up to you.
- Target specific times and locations.
Google AdWords Management – Get It Done by AdWords Experts
Our Google AdWords management service includes thorough analysis, campaign structuring to Google's best practice,
multiple ad variations, ongoing maintenance and recommendations with no lock in contract.
With our team of qualified Google AdWords experts, you'll get a professional Google AdWords campaign set up and quality AdWords management service.
We are proud to be one of only 18 Australian Google AdWords Premier SME Partners and our campaign managers are fully trained to get you the best return for your advertising budget
and tailored to your marketing strategies.
Whether this is your first time advertising with Google AdWords, you're currently seeing poor performance with your AdWords campaign, or it just takes up too much of your time,
our specialists can assist by managing a Google AdWords PPC advertising campaign providing proven, measurable results, and we'll link it to your Google Analytics™ account for
complete transparency and in order to utilise sales conversion data.
Put your campaign in our expert hands, we'll make sure your budget is being spent properly!
Use a Google AdWords Premier SME Partner - Contact Us Now!